Prepared by Chris Saldaris, SAL Marketing Group. 30 October 2026.
Allwest FencingMarketing Audit and Landing Page
Every month there are about 3,300 Perth searches for a new fence. On a phone, the landline at the top of your site won't connect.
Prepared by Chris Saldaris, SAL Marketing Group. 30 October 2026.
Every month there are about 3,300 Perth searches for a new fence. On a phone, the landline at the top of your site won't connect.
Pick whatever's easiest.
That's how often Perth searches for a new fence. This page answers them.
A"fencing perth", "colorbond fencing perth", "fencing contractors perth"
See your landing pageOn the demo, the form comes to us. Live, it comes to you.
Three things we found that cost you quotes.
Tap "9498 7857" in the red bar and the phone dials +61 9498 7857. The 8 for WA is missing, so the call won't go through. Your mobile number next to it works fine.
Source: Your homepage on a phone and its code, 30 Oct 2026.
<a href="tel:+6194987857">9498 7857</a>
should be tel:+61894987857There's no Google Analytics, no Tag Manager and no Meta pixel in your homepage. So there's no record of how many people visited, called or sent a quote request, or where they came from.
Source: Your homepage code, checked 30 Oct 2026.
Google Analytics: none Google Tag Manager: none Google Ads tag: none Meta pixel: none
The latest blog post is from November 2017 and the footer says 2019. There's no before-and-after or video of a fence you've put up, which is what a homeowner wants to see.
Source: Your homepage, 30 Oct 2026.
About 3,120 a month from Oct 2025 to Mar 2026, and about 3,300 a month from Apr 2026 to Sep 2026.
The three biggest searches, a month, in Perth.
| Month | Searches |
|---|---|
| Oct 25 | 4,130 |
| Nov 25 | 3,610 |
| Dec 25 | 2,550 |
| Jan 26 | 3,020 |
| Feb 26 | 2,580 |
| Mar 26 | 2,860 |
| Apr 26 | 2,340 |
| May 26 | 2,640 |
| Jun 26 | 5,730 |
| Jul 26 | 3,510 |
| Aug 26 | 2,830 |
| Sep 26 | 2,730 |
The forecast uses: fencing perth, colorbond fencing perth, fencing contractors perth, fencing companies perth, fencing contractors near me, fence installation perth, fence replacement perth and fence builders perth.
Source: Google Ads Keyword Planner, Perth WA, pulled 30 Oct 2026.
That's the quiet weeks filled.
Google forecasts about 27 enquiries a month at $50 a day, about $56 each.
Source: Google Ads Keyword Planner forecast, Perth WA, 30 days from 31 Oct 2026.
At $50 a day (about $1,500 a month), Google expects about 267 clicks in 30 days. That's about $5.62 a click.
| Budget option | Spend / month | Clicks | Cost per click | At 5% | At 10% | At 20% |
|---|---|---|---|---|---|---|
| $50 a day, bids capped at $30 (recommended) | $1,500 | 267 | $5.62 | 13.4 | 26.7 | 53.4 |
| $50 a day, bids capped at $20 | $1,500 | 267 | $5.61 | 13.4 | 26.7 | 53.4 |
| $30 a day, bids capped at $30 | $900 | 215 | $4.18 | 10.8 | 21.5 | 43.1 |
| $100 a day, bids capped at $30 | $2,294 | 302 | $7.61 | 15.1 | 30.2 | 60.3 |
Keyword Planner forecast, Perth WA, phrase match (your ad shows for searches containing these words), 30 days from 31 Oct 2026. It doesn't include negative keywords (words that stop your ad showing, like "diy" or "supplies"), which we'd add. Forecasts move week to week.
About 267 people a month clicking through to your page, at about $5.62 a click.
You only pay when someone clicks.
Google costs about $2,800 a month, ads and management, for about 27 enquiries. Work out what one fencing job is worth to you, and how many of those you'd need to win to cover it.
Use your own numbers here. The package below is extra.
A Perth concreter we work with got 29 real enquiries in their first week at $4.72 each.
Source: Meta Ads and the client's enquiry records, 22 to 28 Oct 2026.
No lock-in contract. We work month to month, and you can leave with 30 days' notice.
The Google campaign forecast above, built and managed, sending people to this page.
Ad spend is paid straight to Meta or Google, never to us. We recommend $50 to $100 a day. All-up for the monthly package, that's about $3,000 to $4,500 a month.
Call, text, or ask us to call you.
Fence types, areas, a job photo.
Your details, photos and tracking.
We check searches every few days.
Pick whatever's easiest.
Source: Your website and its code, fetched 30 Oct 2026.